We’re here to help you thrive.
School teaches you a lot about working in the mental health field. You learn about different theories and diagnoses. However, you might realize that one thing is missing: how to run a successful private practice.
Co-founder Lana was in the same boat. So, she called her sister, Carrie who had experience in business management.
That's where Therapy Homeroom (THR) began.
This resource is the first of its kind to give business owners the tools they need to succeed. From creating an effective marketing strategy to building client relationships, THR can help you take your business from decaf to nitro brew.
Our Mission
We aim to provide therapists with the resources and tools they need to be successful in their work. We can help you learn how to boost your business by taking out the guesswork.
Our Vision
We believe in therapy and its ability to help people heal. We want as many people as possible to have access to good therapy, using the many resources available today.
Carrie Jean Lipe
FOUNDER, BS, BUSINESS/MARKETING CONSULTANT & STRATEGIST
I’m Carrie—a business owner, content creator, writer, and now.. co-founder of THR!
After using my degree in business and psychology to help therapists create virtual storefronts and websites for their private practices, I found my niche.
THR is a passion of mine. I firmly believe that if therapists have better resources and more free time the world could be a better place for everyone.
Lana Lipe
FOUNDER, LCSW, DSW STUDENT
Hey! I’m Lana. And I’m a LCSW, private practice owner, and co-founder of THR.
The vision for this space was born after I started my own private practice.
While I knew I had what it took to help my clients, I quickly realized that my education and experience did not prepare me with the tools I needed to run my own business.
I learned that I wasn’t alone and decided that I wanted to help other therapists grow and thrive both in their practices and lives.
Overcome your obstacles
Therapy Homeroom can take your private therapy practice from something you dream about to reality.
Identify your starting point
What is step one when creating a business? It’s not as hard as you think. "Your goal shouldn't be to just build a private practice, but to build a thriving and sustainable one." --Lana Lipe
Research shows that the right mentorship boosts small business longevity. 7 out of 10 mentored businesses survive 5+ years, which is 2x the rate of non-mentored businesses.*
We noticed something else, though.
Therapists, you don't make money if you're not in session.
That's the best part of THR (besides making lives better!) We offer therapists just like you a place to earn passive income. So you can make money, even when you're on vacation or just want to take a paid day off. We can already see your out-of-office reply going up.
You’ll know where to start because we’ve done it ourselves and have helped dozen other therapist do it, too. You’ll save time because of the done-for-you work and guides, ebooks, webinars that you can get into as well with simple step-by-step solutions and information all in one place. You’ll walk away feeling clear and confident.
Build your business/build the goods
Create the resources, launch or optimized your website, to make the most of your practice
Remember those amazing ideas locked up inside your mind? Make them real.
Provide your service to others
Learn to present yourself and your concepts with confidence. Help your community.
Expand your business
Expand your network, and community. Entrepreneurship/pp ownership can be lonely; you’ll find like-minded therapists and clinicians doing the same thing and ready to brainstorm and ID solutions to problems we all experience on this journey.
Experienced, diverse skills and backgrounds, all over the United States, all levels of experience. The strength of your business is tied to the relationships you make; from other clinicians to clients. Other therapists aren’t your competition. They’re your asset.
Marketing, finding new clients, etc. Get ready to help your community to your highest potential.
Choose your starting point
Your private practice road map. This beginner’s guide will provide you with expert tips for getting started, a checklist for your first year of business, and helpful follow-up links.
Explore memberships & class packs
We love coffee, but we love helping people even more!
"Teaching therapists everything they didn't learn in grad school so they can build and grow their business."
Beginner’s Guide to Business
Free
Receive expert tips for getting started, a checklist for your first year of business, and helpful follow-up links.
Monthly Membership
$39/mo
Monthly access to our growing library of online classes, training courses, special events, and 1-on-1 coaching sessions.
Annual Membership
$429/yr — Get 1 month free
Annual access to our growing library of online classes, training courses, special events, and 1-on-1 coaching sessions.
